Our Capabilities
Advancements in digital print technology and the introduction of top coated fabric have allowed printers to expand their product offerings to include fabric banners. These technological advancements include: the ability of the machinery to feed and process heavier weight materials; improved compatibility of the inks with fabrics; and higher print quality. As print head technology improved, digital printers could produce smaller ink droplets, which increased the number of dots per inch, resulting in crisper images. With the introduction of coated fabrics, inks could better saturate the fabric, so the colors are more robust and brilliant, instead of looking faded and washed out.
Printed stickers are highly effective when used alongside online campaigns and your other printed marketing, like flyers, leaflets, booklets and posters. Small stickers can go anywhere, so you can put them wherever your target market is likely to be.
Of course, you can’t get all your information on a smaller sticker, but you can use it as a teaser of what’s to come. You can even just show a QR or web address to drive traffic to your web site. Keep your branding consistent with your other marketing and people will remember your brand and notice your message. That’s one reason why many of our customers use custom sticker printing when they want to launch a new campaign. It’s cost effective and a great way to get your campaign off to a flying start.
Digital printing refers to methods of printing from a digital-based image directly to a variety of media. It usually refers to professional printing where small-run jobs from desktop publishing and other digital sources are printed using large-format and/or high-volume laser or inkjet printers. Digital printing has a higher cost per page than more traditional offset printing methods, but this price is usually offset by avoiding the cost of all the technical steps required to make printing plates. It also allows for on-demand printing, short turnaround time, and even a modification of the image (variable data) used for each impression. The savings in labor and the ever-increasing capability of digital presses means that digital printing is reaching the point where it can match or supersede offset printing technology’s ability to produce larger print runs of several thousand sheets at a low price.
We’re here to help. Send us an email or call us at 510-573-3162